Dave Butcher Portfolio

My Process

My graphic design process starts with a consultation, where I talk with the client to understand their goals, target audience, brand identity and the overall scope of the project. From there, I create a creative brief that outlines the key details like visual direction, timeline and deliverables to keep everything focused and aligned. Using that brief as a foundation, I begin exploring design concepts, refining them through feedback and working closely with the client until we arrive at a final solution that clearly communicates the intended message and meets their objectives.

Reports | Design & Layout Samples
Seminar Workbooks
Corporate Videos
Social Media Reels
Logos & Branding
Social Media & Advertising
Social Media — Volunteer Projects
Brochures & Posters
Business Cards & Stationary
PowerPoint Templates & Presentations

Reports | Design and Layout Samples

Click on the samples to see a PDF sample of the full layout.

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Seminar Workbooks

Corporate Videos

For the following project with the BC Pension Corporation, I managed the entire video production process, from filming to final edit, to create a 12-minute feature that captured a meaningful check-in with staff and executive leadership. The video reflected on progress made three years into the organization’s nine-year strategic plan. I sifted through over 25 hours of interview footage, carefully selecting and structuring clips to craft a compelling, cohesive story. The final product balanced authenticity with clarity, highlighting both achievements and insights, and was showcased at a major staff event attended by over 500 employees.

I filmed and edited the following entire video used to introduce the host at the BC Pension Corporation’s Annual Staff Day event. Working closely with the event team, I captured footage that matched the tone and energy of the day, incorporating creative visuals and dynamic pacing to build excitement and set the stage for the host’s appearance. From planning and shooting to final edits, I ensured the video was engaging, polished, and aligned with the overall event theme. The final piece successfully energized the audience and helped kick off the event in a memorable and impactful way.

Social Media Reels

For this series of social media videos, I handled both scriptwriting and editing to ensure each piece was clear, engaging, and on-brand. I crafted concise scripts tailored to the platform and audience, focusing on key messages and a natural tone that felt authentic and accessible. During the editing process, I combined visuals, motion graphics, and music to enhance the storytelling and maintain viewer attention. Each video was optimized for social media formats, balancing creativity with clarity to effectively communicate the intended message in a short time frame.

https://www.instagram.com/balloonmeaway.alberta/reel/DJSMtmvKRmC

https://www.instagram.com/brackohome/reel/DGWG698hggc